Photo by Stephanie Ganz / courtesy of The Apple Cart Co.
Goatocado is just one of many new options available through the new catering collective
Food biz consulting team The Apple Cart Co. strikes again! Having united an impressive group of restaurants, food trucks, juicemakers and baristas under the moniker The Good Apples, the organization's new choose-your-own-adventure catering venture is now underway. It’s set up to serve any and every last person on your list — even your friend Zooey, who’s “trying out this wicked-strict version of Paleo right now.”
That’s not to say, of course, that it’s all health-conscious bunny food. The current roster includes Pizza Tonight, Mosaic, Goatocado, King of Pops, Ginger Juice, Lamplighter Roasting Co., Nettie’s Naturally, Ellwood Thompson’s Local Market and Alchemy Coffee. These guys can tackle parties big and small, meat-hungry and vegetarian, savory and sweet-toothed.
“People were tired of going to these great, fun events and finding underwhelming food,” says Apple Cart co-owner Barb Upchurch, who notes The Good Apples' catering rates are very competitive. “We know all the players in Richmond, and several of them were interested in working together to localize events.”
Most recently, much of the team got together with a few other vendors to provide fantastic local fare to over 1200 TEDxRVA-goers.
Clearly, they can hang with big crowds. Better yet (for most of our sakes), they can hang with small crowds. Can you get Pizza Tonight to cater your backyard soirée? Yep. And you can add artisan frozen treat master King of Pops to sweeten the deal, and Alchemy Coffee to keep things lively. Or you can get buffet-style service indoors. Or both! There’s no minimum as far as your event’s cost or head count. (Full disclosure, to get Pizza Tonight’s awe-inspiring mobile wood-fired ovens to your party, you need to invite at least 50 people, but they can do pick-up platters for smaller groups.)
“For me, the most exciting part of this is the collaborative aspect," says Apple Cart co-owner Stephanie Ganz. "The vendors all see one another as peers more so than competitors. They've shared staff and helped each other find better sourcing solutions.”
