One component of Agee's Bicycles' commercial longevity is its well-known jingle ("Lookin' good, gettin' in shape, whoa, you're feelin' great …"), which first aired in 1992 and is still heard on radio today. It was created by Baker & Associates, a firm based in suburban Memphis, Tenn. Frank Baker says that in 32 years, his company has created 10,000 jingles. Its Richmond contributions, besides Agee's, included music for Richmond Ford and the former Robious Sports and Fitness. The original artist was Danny Green, a member of Baker's writing and producing stable. Green has written songs for blues legend Albert King and released his own recordings, including the album Nite Dog in 1978 and a gospel record in 1991.
Owner Bill Agee says that people sing the jingle to him "all the time." Growing up, his kids thought the song was corny, but it kept the company's name, if not on people's lips, at least in their minds. It's been covered by a couple of bands here. "They'll call up and ask if they can use it, and I'll say, 'Have at it.' " He says that one of the better versions he's heard came from Chesterfield County youngsters. Agee's had a contract with the schools there, and when the Agee's truck pulled up, "They started singing the song."